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CCTV Promotes RV Lifestyle PDF Print E-mail
Written by CRVC   
Monday, 05 October 2009 00:00

Trailer towingChina Central Television put a spotlight on RVs in its special programming during the week-long National Day holiday. This year marks the 60th anniversary of the People’s Republic of China. Celebration comes at a time when China is on its way to a full recovery from the recent economic downturn.

The week-long holiday is the perfect time for the government to promote tourism and consumer spending. The government-controlled CCTV touts RVs as a new way for families to travel and vacation. RVing provides all the comfort and convenience and is becoming a “new lifestyle”, states the CCTV program.

Although there’s a great potential for RVs in China, there’s still a long way to go before many people will be able to enjoy the lifestyle. In the meantime, government’s efforts in boosting domestic consumption and developing more RV friendly infrastructure will certainly help the industry grow.    (Source: CCTV.com)